{"id":215,"date":"2019-04-22T05:21:59","date_gmt":"2019-04-22T05:21:59","guid":{"rendered":"https:\/\/ihsansoloads.com\/wordpress\/?p=215"},"modified":"2019-07-11T08:43:50","modified_gmt":"2019-07-11T08:43:50","slug":"the-technical-seo-checklist","status":"publish","type":"post","link":"https:\/\/ihsansoloads.com\/blog\/the-technical-seo-checklist\/","title":{"rendered":"The Technical SEO Checklist"},"content":{"rendered":"\n<p>Technical SEO can make or break your rankings. Fortunately, fixing technical SEO problems isn\u2019t that hard\u2026 especially if you follow the items on this checklist.<\/p>\n\n\n\n<h1 class=\"wp-block-heading\"><strong>1. Identify Crawl Errors<\/strong><\/h1>\n\n\n\n<p>A \u201cCrawl Error\u201d means that Google has trouble viewing a page on your site.<\/p>\n\n\n\n<p>And if they can\u2019t view your page, it\u2019s not going to rank for anything.<\/p>\n\n\n\n<p>You can easily find Crawl Errors in the Google Search Console in the \u201cCoverage\u201d report:<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/ihsansoloads.com\/wordpress\/wp-content\/uploads\/2019\/04\/x8-1024x661.png.pagespeed.ic.oKBALJtRAz.webp\" alt=\"ihsan solo ads\" class=\"wp-image-186\" title=\"\"><\/figure>\n\n\n\n<p>If you notice Google is having trouble accessing one of your important web pages (for example, robots.txt is blocking search engine spiders), you\u2019ll want to get that fixed ASAP.<\/p>\n\n\n\n<p><strong>2. Find Out How Google Views Your Page<\/strong><\/p>\n\n\n\n<p>Sometimes users can see everything on your page\u2026<\/p>\n\n\n\n<p>\u2026but Google can\u2019t.<\/p>\n\n\n\n<p>Again:<\/p>\n\n\n\n<p><strong>If Google can\u2019t fully access your page, it won\u2019t rank.<\/strong><\/p>\n\n\n\n<p>That\u2019s why I recommend using the Google Search Console\u2019s \u201cFetch and Render\u201d feature.<\/p>\n\n\n\n<p>Just head over to \u201cCrawl\u201d \u2013&gt; \u201cFetch as Google\u201d.<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img fetchpriority=\"high\" decoding=\"async\" width=\"704\" height=\"762\" src=\"https:\/\/ihsansoloads.com\/wordpress\/wp-content\/uploads\/2019\/04\/xfetch.png.pagespeed.ic.eWBJIOe7br.webp\" alt=\"ihsan solo ads\" class=\"wp-image-187\" title=\"\"><\/figure>\n\n\n\n<p>And enter a page from your site.<\/p>\n\n\n\n<p>When you do, you\u2019ll see your page from Google\u2019s point of view:<\/p>\n\n\n\n<p>Very helpful.<\/p>\n\n\n\n<p><strong>3. Make Sure Your Site is Mobile-Friendly<\/strong><\/p>\n\n\n\n<p>Google recently launched a new \u201cMobile-First Index\u201c.<\/p>\n\n\n\n<p>Which means:<\/p>\n\n\n\n<p>If your site isn\u2019t&nbsp;mobile optimized, it\u2019s not going to rank very well.<\/p>\n\n\n\n<p>Fortunately, you can easily see your site\u2019s mobile friendliness with&nbsp;Google\u2019s Mobile-Friendly Test.<\/p>\n\n\n\n<p>Just pop in a page from your site\u2026 and get a clear \u201cyes or no\u201d answer.<\/p>\n\n\n\n<p>Pretty cool.<\/p>\n\n\n\n<p><strong>4. Fix Broken Links<\/strong><\/p>\n\n\n\n<p>Broken links can REALLY hurt your SEO.<\/p>\n\n\n\n<p>So you definitely want to find broken links\u2026 and fix them.<\/p>\n\n\n\n<p>The easiest way to do that?&nbsp;DrLinkCheck.com.<\/p>\n\n\n\n<p>It\u2019s a free tool that scans your site for broken links:<\/p>\n\n\n\n<p><strong>5. Secure Your Site With HTTPS<\/strong><\/p>\n\n\n\n<p>HTTPS&nbsp;is a confirmed Google ranking signal.<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/ihsansoloads.com\/wordpress\/wp-content\/uploads\/2019\/04\/xhttp-1024x752.png.pagespeed.ic.axdHYJcBUk.webp\" alt=\"ihsan solo ads\" class=\"wp-image-188\" title=\"\"><\/figure>\n\n\n\n<p>So, if you haven\u2019t already, it\u2019s time to move your site to HTTPS.<\/p>\n\n\n\n<p>(Or if you just launched a new site, set it up with HTTPS on day 1)<\/p>\n\n\n\n<p>Here\u2019s a guide&nbsp;to help you migrate your site to HTTPS\u2026 without hurting your SEO.<\/p>\n\n\n\n<p><strong>6. ID and Fix Duplicate Meta Tags<\/strong><\/p>\n\n\n\n<p>Google HATES duplicate meta tags.<\/p>\n\n\n\n<p>To find them, login to the Google Search Console.<\/p>\n\n\n\n<p>Go to \u201cSearch Appearance\u201d \u2013&gt; \u201cHTML Improvements\u201d.<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" width=\"660\" height=\"616\" src=\"https:\/\/ihsansoloads.com\/wordpress\/wp-content\/uploads\/2019\/04\/xid.png.pagespeed.ic.HFDowiNoAU.webp\" alt=\"ihsan solo ads\" class=\"wp-image-189\" title=\"\"><\/figure>\n\n\n\n<p>And you\u2019ll see whether or not your site has duplicate title tags and meta descriptions:<\/p>\n\n\n\n<p><br>(This report also lets you know if your meta titles and descriptions are too short, too long, or not descriptive enough).<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Technical SEO can make or break your rankings. Fortunately, fixing technical SEO problems isn\u2019t that hard\u2026 especially if you follow the items on this checklist. 1. Identify Crawl Errors A \u201cCrawl Error\u201d means that Google has trouble viewing a page on your site. And if they can\u2019t view your page, it\u2019s not going to rank [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":237,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1,10],"tags":[],"class_list":["post-215","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-digital-marketing","category-seo-tools-and-tips"],"rttpg_featured_image_url":{"full":["https:\/\/ihsansoloads.com\/blog\/wp-content\/uploads\/2019\/04\/Knowledge-base-part-3_technical-SEO.png",715,376,false],"landscape":["https:\/\/ihsansoloads.com\/blog\/wp-content\/uploads\/2019\/04\/Knowledge-base-part-3_technical-SEO.png",715,376,false],"portraits":["https:\/\/ihsansoloads.com\/blog\/wp-content\/uploads\/2019\/04\/Knowledge-base-part-3_technical-SEO.png",715,376,false],"thumbnail":["https:\/\/ihsansoloads.com\/blog\/wp-content\/uploads\/2019\/04\/Knowledge-base-part-3_technical-SEO-150x79.png",150,79,true],"medium":["https:\/\/ihsansoloads.com\/blog\/wp-content\/uploads\/2019\/04\/Knowledge-base-part-3_technical-SEO-300x158.png",300,158,true],"large":["https:\/\/ihsansoloads.com\/blog\/wp-content\/uploads\/2019\/04\/Knowledge-base-part-3_technical-SEO.png",640,337,false],"1536x1536":["https:\/\/ihsansoloads.com\/blog\/wp-content\/uploads\/2019\/04\/Knowledge-base-part-3_technical-SEO.png",715,376,false],"2048x2048":["https:\/\/ihsansoloads.com\/blog\/wp-content\/uploads\/2019\/04\/Knowledge-base-part-3_technical-SEO.png",715,376,false],"vw-kids-homepage-thumb":["https:\/\/ihsansoloads.com\/blog\/wp-content\/uploads\/2019\/04\/Knowledge-base-part-3_technical-SEO-240x145.png",240,145,true]},"rttpg_author":{"display_name":"Ihsan Ullah","author_link":"https:\/\/ihsansoloads.com\/blog\/author\/ihsanullah44_j06kdud9\/"},"rttpg_comment":0,"rttpg_category":"<a href=\"https:\/\/ihsansoloads.com\/blog\/category\/digital-marketing\/\" rel=\"category tag\">Digital Marketing<\/a> <a href=\"https:\/\/ihsansoloads.com\/blog\/category\/seo-tools-and-tips\/\" rel=\"category tag\">SEO Tools and Tips<\/a>","rttpg_excerpt":"Technical SEO can make or break your rankings. Fortunately, fixing technical SEO problems isn\u2019t that hard\u2026 especially if you follow the items on this checklist. 1. Identify Crawl Errors A \u201cCrawl Error\u201d means that Google has trouble viewing a page on your site. And if they can\u2019t view your page, it\u2019s not going to rank&hellip;","_links":{"self":[{"href":"https:\/\/ihsansoloads.com\/blog\/wp-json\/wp\/v2\/posts\/215","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ihsansoloads.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ihsansoloads.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ihsansoloads.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/ihsansoloads.com\/blog\/wp-json\/wp\/v2\/comments?post=215"}],"version-history":[{"count":0,"href":"https:\/\/ihsansoloads.com\/blog\/wp-json\/wp\/v2\/posts\/215\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/ihsansoloads.com\/blog\/wp-json\/wp\/v2\/media\/237"}],"wp:attachment":[{"href":"https:\/\/ihsansoloads.com\/blog\/wp-json\/wp\/v2\/media?parent=215"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ihsansoloads.com\/blog\/wp-json\/wp\/v2\/categories?post=215"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ihsansoloads.com\/blog\/wp-json\/wp\/v2\/tags?post=215"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}